Music marketer, Laura B Whitmore, talks about how she worked with music mentors and gained knowledge, experience and confidence in making her dream music business happen. She tells me about how she started pursuing her daydreamt goals and into becoming the founder of the Women’s International Music Network (The WiMN).


Starting Mad Sun Marketing

  • Using her 20 years of experience in the music industry
  • Marketing brands like Korg, Vox, and Marshall to start her own company
  • Navigating the entrepreneurial challenges of working from home
  • Growing Mad Sun Marketing and adding employees

music-industry-mentor-sqaWorking With Music Mentors

  • Coming up with a solution before presenting a problem to her mentor
  • Learning to think in terms of avenues of action
  • Using what she learned from her mentor to build her
  • business


guitar-world-girl'd-column-sqaGuitar Girl’d, The Column For Female Musicians

  • Writing a polarizing column for Guitar World featuring female guitarists
  • Realizing the lack of voices for female musicians
  • Dealing with haters

music-event-planning-good-bad-sqaBuilding Networks & Producing Events

  • Creating the Women’s International Music Network
  • Growing the She Rocks Awards event presented at winter NAMM
  • Starting her Acoustic Kitchen house concert series

Book Recommendation

The Power of Nice: How to Conquer the Business World With Kindness

Connect With Laura B Whitmore

Email Laura at

Visit Her Website at

Connect  on Facebook

Connect on Twitter


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Bree Noble Female Entrepreneur MusicianBree Noble is an entrepreneur, musician and speaker. She founded Women of Substance Radio, an online radio station that promotes quality female artists in all genres, in 2007.  She launched the Women of Substance Music Podcast in November 2014, a 5 day per week show which promotes Independent female artists. Her podcast has hit #1 in New & Noteworthy for the Music, Arts and Society & Culture categories and #4 Audio Podcast on all of iTunes. She draws on her extensive experience running her own music business, both as a solo musician and as an Industry professional, to train and mentor other female musicians. Learn more about the station, the show and the artists Connect with Bree on Twitter @BreeNoble or on Facebook or on Instagram @breenoblemusic